How to Find a Good Link Building Service
Many business owners and internet marketers see the importance of link building and so they outsource their link building to professional link building services. The reason for this is that link building is a time consuming task, and if it is not your expertise, then you will find yourself losing interest in what you are doing. So, if you want your business website to have a high ranking in search engine results pages, then you don’t only need to create great content and to do basic SEO to your website, but link building is very important as well. If link building is not done correctly, don’t expect your website to have high rankings in search engine results. Low ranking in search engines will prevent target customers from seeing and visiting your website, and when this happens then your business will be in a low state.
Consider the following before getting the link building service.
If your backlink has authority and page rank, then it also gives authority to your site. Even if you have a single backlink from a site with high page rank, it will give your site more authority than having a dozen of backlinks from low ranking sites. However, this does not means that you only need high page rank backlinks. To make it look natural to search engines, you should also have backlinks from sites with low page ranks. If you have backlinks from sites with high page rank, then this will help increase your rankings. This is why your link building services need to provide you with high page rank links.
The anchor text is the highlighted part of the backlink that is created, and this is clickable. In you anchor text, one should find your keywords or keyword phrases. Your link will not be effective SEO-wise if it does not contain a targeted anchor text. You should always ask your link building service for your anchor text.
Sometimes, link building services create backlinks on sites that will charge you a fee after the first month so that they can keep linking to your site. If you make comments on blogs with high pageranks, then this is a more effective way of creating high pagerank backlinks. IF comments get deleted, make sure that your link building service replaces deleted comments the first month or so.
If your link building service can get links of websites that have the .gov or .edu extensions, then you have backlinks from websites that have a high value to search engines. These websites are naturally authoritative since they are mostly educational or government oriented. Either you don’t have backlinks in these sites or you are charged extra by your link building services because it is hard to create backlinks in these sites. If backlinks on these authoritative sites are included in the package, then it would be a great bonus for you.